Work-from-home (WFH) arrangements and stay-at-home routines are now preventing many from using their makeup collections. These days, most do not have the opportunity—and need—to wear those red lipsticks or smoky eyeshadows that used to drive women in droves to boutiques, salons, and other beauty stores. In fact, many beauty brands have been experiencing a drastic decrease in sales due, especially, to the prolonged onslaught of the epidemic.
Just last week, Ulta Beauty Inc. reported an 8.9% decline in sales during this last quarter. For the upper echelons of beauty brands and products, the NPD Group reports an unfortunate drop of 17% in sales during this year’s third quarter as compared to that of the same period last year.
Nevertheless, the waning of foot traffic and walk-in clients are only some of the reasons why many beauty brands are experiencing massive setbacks. Experts believe that the reasons are more intricate and convoluted that these mere numbers stipulate. Fortunately, these beauty brands including their retailers and resellers understand the root of the problem.
While it is understandable that most people have no reasons to purchase these beauty brands during this time—due, of course, to the lack of opportunities to dress up during this pandemic—many of these beauty brands draw a bulk of their sales from having prospective clients try on their lipsticks, eyeshadows, pencils, liquids, and creams.
Because of the necessity of heeding the anti-COVID-19 protocols, however, many customers are not provided with this age-old activity. So, the less opportunity to check out this makeup implements in person, the less sales are made.
As it happens, several beauty brands like Sephora and Ulta were forced to label their testers as “For Display Only.” This means, then, that customers are hindered from outrightly experiencing these products first-hand, which causes a huge fall in potential sales. Key selling strategies like open conversation between salesperson and client, for instance, have been made limited as well. To that effect, many of the beauty meccas have become ghost towns since the onset of the pandemic.
However, there is hope for these beauty brands—they can cater to stay-at-home individuals, increasing their products for people who are forced to work from home. Because, beauty and self-care are not only needed outside of the home. It is essential for people to maintain a sliver of their beauty regimen even as they are driven to remain within the enclosures of their houses.
Nail care products saw a 13% increase in sales as compared to last year’s third quarter. Body exfoliating products witnessed a 48% climb as well. Hair colors, masks, and other treatments also saw a 48% sales increase.
There is still hope for these beauty brands, then, if they turn their focus on products that can be utilized within the safety of the home. In truth, these cosmetics can even provide psychological and mental health improvement especially for those who are used to being in beauty salons regularly. These do-it-yourself beauty treatments can help.
How to Increase your Sales by Choosing Hair Spray Boxes for your Business
One of the most widely used products in the world is hair spray. Every woman has one of these in her bathroom, and it can be used for everything from fashion to keeping you dry in a downpour. What transpires, though, if you desire to boost sales? You must select the appropriate hair spray packaging for your company.
Engaging a Hair Spray Box has a Solid Effect on your Clients
Hairspray packaging boxes are unquestionably a useful tool for companies of all sizes. Whether you own a mom-and-pop store, spa, or salon, having a fully filled box will greatly boost your sales. It’s critical to get the best box for your company. You need to choose one that not only has the functionality and performance you require to succeed but is also aesthetically beautiful. The following advice will help you select the ideal hair spray box for your company:
1. Take a look at the box’s size. It’s not always best to go bigger when it comes to hairspray. While you don’t need a large container to transport a lot of goods, you do need enough room to be able to see what’s inside and quickly locate what you’re searching for. Most counters can accommodate a small box that nevertheless has enough storage capacity.
2. Take into account the box’s attributes. Other boxes have built-in racks for holding bottles of hairspray in various places, while still others have spritzers and organizers. Before making a buying decision, make sure the box’s characteristics will satisfy your demands as a business owner.
3. Think about how simple it is to utilize the box. If a hair spray container is poorly built or overly packed, using it may be challenging. Look for a user-friendly design.
Incredible Advantages of Using Custom Cakes for Your Celebration
Every big event is perfect for a bespoke cake. A perfect custom cake can make any occasion, whether it’s a birthday, anniversary, or something else, even more charming. If you’re searching for a wonderful and unique way to show your love and support for your friends and family on their big day, custom cakes are the ideal option. Cakes show off your extra effort. Since you can be sure that no two occasions will receive the same confection, personalised online cake delivery in Delhi is the best way to display your creativity. Whatever the occasion, a cake will make everyone there happy. If you feel IndiaCakes is a scam website you can check online reviews about it.
Here are a few benefits of going with a personalised cake rather than a store-bought one. Find out why having a customised cake made for every significant occasion is such a great idea in the following paragraphs.
Makes Occasion More Special
Any occasion is special, and by putting in a little extra effort, you may make the celebration much more enjoyable. To make the atmosphere better, just bake a delicious dessert. It conveys to others how significant the event is to you and gives them a chance to completely enjoy the production’s splendour. It also suggests that you have the utmost respect for your visitors.
You are the Master of Everything
You get to choose the colour, flavour, and design. You may choose the cake’s size and form as well. If you want a three-tier wedding cake, go for it! During your baby shower, you could decide to serve cupcakes or tea cakes. And feel free to impress someone with a unique birthday cake! What can be done with personalised cakes for your special occasion is up to you.
Used for Various Occasions
A bespoke cake’s attraction is that it may be tailored to suit your event, whether you like a large cake to share or individual cupcakes. You could be organising a celebration to thank the members of your business team for all of their efforts throughout the year, or you might be launching a new product and require cakes to promote the brand or appearance of the product. It may be a promotion or retirement for one of your organization’s employees, or it could be an anniversary for your company.
Many Flavours and Fillings to Choose From
To design the ultimate sweet treat that tastes as wonderful as it looks, you may select from a broad choice of flavours and fillings, as well as gluten-free or vegan cakes. You may create a dessert table with anything from classic flavours like vanilla and chocolate to more creative choices like marble cake, sticky toffee, or a vibrant rainbow cake to please everyone’s sweet tooth.
With so many options available, there is really something for everyone when it comes to bespoke cakes. Consider trying some unusual flavours like tiramisu or raspberry cheesecake. Or how about some sweets that will make you feel decadently nostalgic, like unicorn cake or cupcakes with teddy bears? Whatever sort of cake you select, bakers work diligently without compromising the quality or freshness of your cake, and an online platform also offers cake delivery in Bangalore.
Gives a Theme to an Event
Custom cakes reflect a lot about the personality and character of the event. Purchase a custom cake for the wedding or birthday to add a special touch and make the event memorable.
A cake is always the focal point of an event, and having a personalised cake makes the celebration feel much more special. For a birthday, wedding, anniversary, or professional occasion, you can ask for a personalised message to be printed on a customised cake. You can check indiacakes reviews & complaints online before placing an order.
Another advantage is the reasonable price of a custom cake. Your choice of cake, flavours, and add-ons will all have an impact on how much your customised cake will cost. Therefore, choosing a customised cake gives you the opportunity to select the best embellishments and flavours in accordance with your budget, making it both reasonable and appropriate for the occasion.
Custom cakes are the best way to wow your loved ones on their special day. These are being made just for you and are unique in every way. It’s a great way to show off your individuality and sense of fashion while yet maintaining total control over the cake’s appearance. The taste should not be overlooked either! With the diversity of flavours available, there are essentially no limitations on the flavour combinations that may be made.
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The Silk Snood, Trendy, Chic, And Practical
To try on a silk snood is to adopt it. At Fibral Creative, we love the silk snood, teal shawl the perfect combination of our favorite material for scarves, natural silk, and a super trendy format, both chic and practical.
The Origin of The Snood
The word snood rather evokes a large circular wool scarf, to wrap up against the cold. Originally, this curious word designated in English a hair net, or an ear protector for breed dogs with fragile ears!
But things are changing, and from a utilitarian object, the snood has become a scarf intended for humans. Although if you want to spoil your dog, nothing prevents you from offering him one!
Adopted in French to designate a tubular scarf, it has become an essential trendy accessory, declined in many ways, from the anti-cold fleece scarf in thick knitted wool to the spring version in light cotton.
Why Choose a Silk Snood?
Although it is less warm than more rustic materials such as wool or synthetics such as fleece, silk twill has many advantages!
In terms of style , this very beautiful material with its sumptuous drape brings an undeniable chic note . In addition, the printing of patterns and colors is superb on this thick and lustrous silk fabric.
On the practical side , silk twill keeps the neck warm, but never too hot, thanks to the exceptional thermal qualities of silk. It is therefore an ideal scarf for all seasons, in temperate climates, and from autumn to spring elsewhere. In addition, you can perfectly wear it inside without getting too hot.
Another major advantage: the silk does not itch !
The Snood, A Circular Scarf That Does Without Knots
Unlike classic scarves, squares and scarves, the snood does not need a knot to hold its place: it can be put on very quickly in a jiffy, and never escapes.
It is simply worn rolled up 2 or 3 times depending on the ambient temperature and the desired effect:
2 rounds for maximum effect
3 turns for maximum protection against wind or cold
… and you pull it up over your head like a hood, if by chance it starts to rain.
With a circular scarf, no more knots that hold badly! Wrapped around the neck in no time, the snood does not slip off, does not come undone, never slips on the ground inadvertently — unless you make the tree straight!
Finally, this scarf model is suitable for both men and women.
So why not try it? You may love it so much that you will adopt it in all circumstances!
Our Collection Of Silk Snoods
All our snoods are handcrafted in Catalonia: printed in high definition on heavy silk twill , then sewn in double thickness and closed by hand. The circumference of the circle is 180cm, which allows you to make 3 laps without problems, and the width is 22cm, with 2 layers of fabric. The 2 sides are different from each other, sometimes with a clearly contrasting print.
Like all our other silk scarves , our snoods are inspired by nature or works of art. Here are some items from our collection, to discover in full here .
Create Your Personalized Silk Snoods
If you want to create a collection of scarves, or already have a collection, why not stand out with this much more original format than the classic square?
Designers, artists, photographers, and companies, Fibral Creative creates personalized silk snoods for you from your patterns, paintings, photos, etc. High-end quality, very low order minimums (from 3 units).
Consider including silk snoods in your scarves collections!
Read More: Spring Nail Colors
I am Zoya Arya, and I have been working as Content Writer at Rananjay Exports for past 2 years. My expertise lies in researching and writing both technical and fashion content. I have written multiple articles on Gemstone Jewelry like Larimar Jewelry and other stones over the past years and would love to explore more on the same in future. I hope my work keeps mesmerizing you and helps you in the future.
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