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Julie Roehm Talks Media with Wenda Millard, Vice Chairman of MediaLink, on The Conversational Podcast
During an entertaining episode of The Conversational podcast, host Julie Roehm got honest with friend Wenda Millard, a legendary media executive. Millard regaled Roehm with tales of her print and digital experiences.
Roehm, a thought leader and high-level marketing professional, discussed Millard’s career, which included roles as co-CEO of Martha Stewart Living Omnimedia and Yahoo!’s chief sales officer. She was most recently the vice chairman of MediaLink, a strategic advisory firm she joined in 2009 as president and chief operating officer.
During the interview, Millard disclosed a little-known fact: Her media career began much earlier than when she assumed bold-faced roles at Adweek, New York Magazine, Yahoo! and Martha Stewart Living Omnimedia.
“I started my first newspaper when I was nine,” Millard divulged. “It was the Archer Lane Scoop in Lynnfield, Massachusetts. It was loads of fun – and it was my first entrepreneurial experience.”
Wenda Millard Told Julie Roehm About Hitting the Big Time
After attaining a Harvard University MBA, Millard held leadership posts at acclaimed magazines, including Family Circle, New York Magazine, and Ladies Home Journal. Like Roehm, who has worked on profitable corporate turnarounds, Millard found that an early magazine publishing gig became her first turnaround job. As executive vice president and group publisher of Adweek, Mediaweek, and Brandweek, she successfully transformed operations – and gained the appreciative eye of media insiders.
“That was the beginning of my cleanup and startup work,” she said.
Millard went on to spend 20 years in publishing. Despite a dream to become the head of Time Inc., she crossed over to the fledgling internet and digital world in 1996 by becoming the executive vice president at DoubleClick. She enjoyed pioneering new media at the digital advertising company that Google acquired in 2008.
“I felt remarkably privileged to be at the beginning of an entirely new media,” Millard told Roehm. “It was like the beginning of television.”
Millard left DoubleClick to become the chief internet officer of Ziff Davis Media and president of Ziff Davis Internet, a digital media and internet company. The job was fun – but while there, she turned down overtures from Yahoo!, whose management hoped she could repeat her formula to perk up ad sales.
“I loved the idea because Yahoo! was such a mess,” Millard said. “It was such a hairball.”
Millard accepted the Yahoo! challenge and became chief sales officer. In six years, her team raised Yahoo!’s revenue from $700 million to more than $6 billion. She stayed in her role at Yahoo! longer than planned – six years instead of three.
“I thought I would do the turnaround, get them on the right path, and then go,” she said. “But we were having so much fun!”
Simultaneously, Martha Stewart was calling. Literally.
“Martha, who I’d known for a long time, was asking me if I would come over and be president of the U.S. for her,” she said.
Julie Roehm and Wenda Millard Discuss Martha Stewart Marketing Strategies
Initially, Willard took a position on the board for Martha Stewart Living Omnimedia Inc. and remained at Yahoo! simultaneously, the best of both worlds. Finally, in 2007, Millard assumed the co-CEO and president roles for media for Martha Stewart Living Omnimedia Inc. and developed intelligent integrated marketing to tie the diverse assets together.
“Talk about a Petri dish for answering questions about intelligent integrated marketing,” Millard said.
Her next phase began when she joined entrepreneur Michael Kassan to build powerhouse consultancy MediaLink as vice chairman and COO, where she remained until just recently.
As the podcast concluded, Julie Roehm commended Millard for networking with media newcomers and introducing them to high-level players who make careers happen.
“When I was growing up in the business, people were incredibly generous to me,” she said. “It makes a difference.”
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Everything You Need to Know About Ergonomic Birthing Positions
Choosing how to position your body during labor and delivery is one of the most empowering decisions you can make as a birthing person. Yet it’s a topic that often gets overlooked in prenatal planning. Ergonomic birthing positions aren’t just about comfort — they can meaningfully support pelvic health, encourage fetal descent, and reduce the strain on your body during one of its most demanding moments.
Here’s what you need to know.
What Makes a Birthing Position “Ergonomic”?
An ergonomic birthing position is one that works with your body’s anatomy rather than against it. It aligns the pelvis optimally, allows gravity to assist the process, and reduces unnecessary tension on the muscles and joints surrounding the birth canal. The goal is to minimize mechanical stress while maximizing space for the baby to move through the pelvis.
Traditional hospital births often default to the supine (flat on your back) position — largely for the convenience of medical staff. However, this position can actually compress key blood vessels, reduce pelvic outlet dimensions, and make pushing less efficient.
Key Ergonomic Positions to Know
Upright Positions
Standing, walking, or swaying during early labor keeps gravity on your side. These positions encourage the baby to engage deeper into the pelvis and can help manage discomfort more naturally.
Hands and Knees (All-Fours)
This position takes pressure off the spine and sacrum, creates more room in the pelvic cavity, and can be especially helpful if your baby is in a posterior position. It’s also gentler on pelvic floor muscles during pushing.
Squatting
Squatting opens the pelvic outlet significantly. Supported squatting — using a birthing bar, partner, or squat stool — allows you to access this benefit without exhausting your legs prematurely.
Side-Lying
This is a restful option that still promotes good pelvic alignment. It reduces perineal tearing risk and works well during the pushing stage, especially when combined with support under the upper leg.
Kneeling
Kneeling upright or leaning forward onto a birth ball combines the benefits of gravity with reduced pressure on the joints. It’s particularly effective for managing back labor.
Why Pelvic Health Matters Here
Your pelvic health is central to every birthing position decision. The pelvis isn’t a fixed, rigid structure — it shifts and adapts throughout labor. Positions that allow the sacrum to move freely (rather than being compressed against a flat surface) support this natural mobility.
Pelvic floor muscles also play a critical role. Certain positions allow these muscles to lengthen and yield more effectively during crowning, potentially reducing trauma and supporting faster postpartum recovery. Working with a pelvic floor physical therapist before birth can help you understand your own pelvic anatomy and practice positions that suit your specific needs.
Talking to Your Care Team
Not every position will be accessible in every birth setting, and medical circumstances sometimes limit options. What matters is that you advocate for movement and position changes throughout labor wherever possible. Discuss your preferences with your midwife or OB during prenatal visits — and put them in your birth plan.
Ask specifically: Can I labor upright? Can I push in a position other than lying flat? These questions open important conversations.
The Bottom Line
Ergonomic birthing positions are a practical tool — not a luxury. Understanding your options ahead of time, prioritizing your pelvic health, and communicating with your care team puts you in a stronger position to make informed choices when labor begins. Your body knows how to do this. The right position helps it do so more efficiently.
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Foods That Make It Harder to Keep Braces Clean
Keeping your braces clean is one of the most important parts of orthodontic treatment. Brackets, wires, and bands create countless spots where food can hide — and certain foods make that problem significantly worse. Knowing what to avoid (or at least approach with caution) can save you from cavities, staining, and prolonged treatment time.
Sticky and Chewy Foods
Sticky foods are practically designed to cling to braces. Caramel, taffy, gummy candies, and even dried fruit wrap themselves around brackets and wires in ways that a toothbrush struggles to reach. The residue left behind feeds bacteria, which can lead to plaque buildup and tooth decay if not thoroughly removed.
Chewy breads and bagels fall into a similar category. They compress and wedge into tight spaces around the hardware, making post-meal cleaning a real challenge. Even after brushing, remnants can linger where the wire meets the bracket.
Hard and Crunchy Foods
Hard foods pose a different kind of problem. Popcorn kernels, hard pretzels, ice, and raw carrots can crack or dislodge brackets — but before they cause mechanical damage, they often shatter into small fragments that scatter throughout the braces. Those tiny pieces nestle into areas that are already difficult to clean, compounding the hygiene challenge.
Nuts are particularly problematic. Their irregular shapes and rough textures mean pieces break off and get trapped easily. Even after thorough brushing and flossing, small particles can remain stuck around the metal.
Sugary Foods and Drinks
Sugar itself doesn’t physically get trapped, but it creates an environment where bacteria thrive. When you consume sugary snacks or drinks — sodas, juices, candy, or sweetened coffee — the bacteria in your mouth produce acids that attack tooth enamel. Braces make it harder to clean those acids away quickly, so the damage potential increases.
Carbonated drinks deserve a special mention. The combination of sugar and acidity in most sodas makes them particularly harmful during orthodontic treatment. Even diet sodas, which lack sugar, are acidic enough to weaken enamel over time.
Corn on the Cob and Whole Fruits
Foods like corn on the cob, whole apples, and pears seem harmless enough — but biting directly into them puts stress on brackets and forces large food chunks into tight spaces all at once. The solution isn’t necessarily to avoid these foods entirely, but to cut them into smaller, manageable pieces before eating.
This adjustment removes the risk of breakage while still allowing you to enjoy a varied, nutritious diet throughout your treatment.
Foods That Cause Staining
Some foods won’t get physically trapped but can still make cleaning feel like a losing battle. Coffee, tea, tomato-based sauces, and berries are notorious for staining both teeth and the elastic bands on braces. While stained elastics are easily replaced at your next appointment, the surface of your teeth can develop uneven discoloration if these foods aren’t followed by thorough cleaning.
What You Can Do
Adjusting your diet doesn’t mean giving up every food you enjoy. The goal is to be mindful and proactive:
- Cut hard or large foods into small pieces before eating
- Rinse your mouth with water immediately after eating
- Brush after every meal — not just morning and night
- Use orthodontic flossers or a water flosser to reach areas a regular brush can’t
Your orthodontist will give you a specific list of foods to avoid based on your treatment, but understanding why certain foods cause problems helps you make smarter choices on the fly. Clean braces aren’t just about aesthetics — they protect your teeth and help ensure your treatment stays on track.
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The Best Way to Store Seasonal Gear Between Outdoor Adventures
Whether you’re an avid hiker, a weekend camper, or a snow sports enthusiast, your gear represents a serious investment. Skis, tents, kayaks, sleeping bags, and hiking packs don’t come cheap — and improper storage between seasons can quietly destroy them. Getting your storage strategy right keeps your equipment ready to perform when the next adventure calls.
Clean Everything Before You Put It Away
This step is non-negotiable. Storing dirty gear is one of the fastest ways to cause premature wear, mold growth, and material breakdown. Mud, sweat, and moisture trapped inside fabric or foam creates the perfect environment for bacteria and mildew.
- Wash sleeping bags according to their care labels
- Dry tents completely before folding and storing
- Rinse and dry water sports gear like kayaks and paddleboards
- Wipe down hard goods like skis and bikes, and apply protective coatings where appropriate
A little effort before storage saves you from a nasty surprise when you unpack next season.
Choose the Right Storage Environment
Temperature and humidity are the two biggest threats to seasonal gear. Extreme heat can warp materials, degrade adhesives, and damage foam padding. High humidity encourages mold and rust. Your storage space needs to work against both of these threats.
A climate-controlled environment is ideal for most gear — especially for anything with electronics, sensitive fabrics, or metal components. This is one area where rented storage units offer a clear advantage. A climate-controlled rented storage unit maintains consistent temperature and humidity levels year-round, protecting your investment far better than a garage or attic typically can.
Organize Smartly to Protect Your Gear
How you pack and stack your gear matters as much as where you keep it. Heavy items should go on the bottom. Fragile or compressible items — like sleeping bags and down jackets — should never be stored compressed for long periods, as this breaks down the insulation fill over time.
Use these organization tips to maximize your space:
- Label everything clearly so retrieval is fast and frustration-free
- Use breathable bags or bins rather than sealed plastic containers, which can trap moisture
- Hang what you can — camping chairs, wetsuits, and jackets last longer when hung rather than folded
- Store sharp items safely — axes, crampons, and knives should be sheathed and stored away from soft goods
Why Rented Storage Units Make Sense for Outdoor Enthusiasts
Home storage has obvious limits. Garages fill up. Basements get damp. Attics swing between freezing and baking depending on the season. For people with a growing collection of seasonal gear, rented storage units provide a dedicated, secure space that keeps everything organized and protected.
You can choose a unit size that fits your actual needs — from a small unit for a few bins of camping gear to a larger space for kayaks, bikes, and ski equipment. Climate control options, drive-up access, and flexible rental terms make them a practical choice for seasonal storage.
It also keeps your living space clear. There’s real value in not tripping over a kayak paddle every time you walk through your garage.
Before the Next Adventure Starts
Don’t wait until the night before your trip to dig out your gear. Set a reminder a few weeks before each season kicks off. Pull everything out, inspect it for damage, replace worn consumables like tent poles or sleeping pad patches, and confirm it’s all in working order.
Gear that’s been properly stored is gear that’s ready to go. Store it well, and it will serve you through many seasons of adventure ahead.
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