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Julie Roehm Talks Media with Wenda Millard, Vice Chairman of MediaLink, on The Conversational Podcast

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During an entertaining episode of The Conversational podcast, host Julie Roehm got honest with friend Wenda Millard, a legendary media executive. Millard regaled Roehm with tales of her print and digital experiences. 

Roehm, a thought leader and high-level marketing professional, discussed Millard’s career, which included roles as co-CEO of Martha Stewart Living Omnimedia and Yahoo!’s chief sales officer. She was most recently the vice chairman of MediaLink, a strategic advisory firm she joined in 2009 as president and chief operating officer. 

During the interview, Millard disclosed a little-known fact: Her media career began much earlier than when she assumed bold-faced roles at Adweek, New York Magazine, Yahoo! and Martha Stewart Living Omnimedia. 

“I started my first newspaper when I was nine,” Millard divulged. “It was the Archer Lane Scoop in Lynnfield, Massachusetts. It was loads of fun – and it was my first entrepreneurial experience.”

Wenda Millard Told Julie Roehm About Hitting the Big Time

After attaining a Harvard University MBA, Millard held leadership posts at acclaimed magazines, including Family Circle, New York Magazine, and Ladies Home Journal. Like Roehm, who has worked on profitable corporate turnarounds, Millard found that an early magazine publishing gig became her first turnaround job. As executive vice president and group publisher of Adweek, Mediaweek, and Brandweek, she successfully transformed operations – and gained the appreciative eye of media insiders. 

“That was the beginning of my cleanup and startup work,” she said. 

Millard went on to spend 20 years in publishing. Despite a dream to become the head of Time Inc., she crossed over to the fledgling internet and digital world in 1996 by becoming the executive vice president at DoubleClick. She enjoyed pioneering new media at the digital advertising company that Google acquired in 2008.  

“I felt remarkably privileged to be at the beginning of an entirely new media,” Millard told Roehm. “It was like the beginning of television.”

Millard left DoubleClick to become the chief internet officer of Ziff Davis Media and president of Ziff Davis Internet, a digital media and internet company. The job was fun – but while there, she turned down overtures from Yahoo!, whose management hoped she could repeat her formula to perk up ad sales. 

“I loved the idea because Yahoo! was such a mess,” Millard said. “It was such a hairball.” 

Millard accepted the Yahoo! challenge and became chief sales officer. In six years, her team raised Yahoo!’s revenue from $700 million to more than $6 billion. She stayed in her role at Yahoo! longer than planned – six years instead of three. 

“I thought I would do the turnaround, get them on the right path, and then go,” she said. “But we were having so much fun!”

Simultaneously, Martha Stewart was calling. Literally.

“Martha, who I’d known for a long time, was asking me if I would come over and be president of the U.S. for her,” she said. 

Julie Roehm and Wenda Millard Discuss Martha Stewart Marketing Strategies

Initially, Willard took a position on the board for Martha Stewart Living Omnimedia Inc. and remained at Yahoo! simultaneously, the best of both worlds. Finally, in 2007, Millard assumed the co-CEO and president roles for media for Martha Stewart Living Omnimedia Inc. and developed intelligent integrated marketing to tie the diverse assets together. 

“Talk about a Petri dish for answering questions about intelligent integrated marketing,” Millard said. 

Her next phase began when she joined entrepreneur Michael Kassan to build powerhouse consultancy MediaLink as vice chairman and COO, where she remained until just recently. 

As the podcast concluded, Julie Roehm commended Millard for networking with media newcomers and introducing them to high-level players who make careers happen.  

“When I was growing up in the business, people were incredibly generous to me,” she said. “It makes a difference.”

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The Top 5 Mistakes Made by Anesthesiologists — And Their Consequences

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Anesthesiologists play a critical role in medical procedures, ensuring patients remain safe and pain-free during surgeries and other interventions. However, like any other medical profession, this field is not immune to errors. Mistakes made in anesthesiology can have serious and sometimes life-threatening consequences. Addressing this type of malpractice head-on is essential for improving patient outcomes and maintaining high standards of care.

Here are the top five mistakes anesthesiologists may encounter and the consequences that follow.


1. Inaccurate Dosage Administration

One of the most common and potentially dangerous errors in anesthesiology is administering an incorrect dosage of anesthesia. Whether it’s too much or too little, the repercussions can be severe. Overdosing can lead to respiratory depression, heart complications, or even death. Underdosing, on the other hand, might result in insufficient pain control, leaving the patient in distress or even awake during surgery.

Why It Happens:

  • Miscalculations due to time pressure.
  • Failure to adjust for patient-specific factors like weight or medical history.

How to Avoid This Mistake:

Strict adherence to verification protocols, double-checking calculations, and considering patient-specific variables can reduce the risks.


2. Failure to Properly Monitor Vital Signs

Anesthesiologists are responsible for diligently monitoring a patient’s vital signs throughout a procedure. Failing to notice a sudden change in heart rate, oxygen levels, or blood pressure can delay crucial interventions, leading to severe complications, including organ failure.

Why It Happens:

  • Over-reliance on automated monitoring systems.
  • Lack of situational awareness due to multitasking in high-pressure environments.

How to Avoid This Mistake:

Consistent, hands-on patient monitoring, alongside the use of automated alert systems, ensures practitioners can act quickly if an issue arises.


3. Insufficient Preoperative Assessment

Skipping or rushing through a preoperative assessment is a significant mistake. This step is vital to uncover underlying conditions, medication use, or allergies that could lead to adverse reactions with anesthesia.

Why It Happens:

  • Time constraints or assumptions about a patient’s medical history.
  • Communication gaps between medical teams and patients.

How to Avoid This Mistake:

An in-depth preoperative evaluation, coupled with thorough communication, helps identify potential red flags early on.


4. Neglecting Airway Management

The management of a patient’s airway is a core responsibility during anesthesia. Failure to maintain a secure airway or address challenges like difficult intubation can lead to hypoxia or even irreversible brain damage.

Why It Happens:

  • Overconfidence in routine procedures.
  • Inadequate preparation or equipment availability.

How to Avoid This Mistake:

Proper training, anticipating high-risk situations, and ensuring all necessary equipment is on hand can make all the difference.


5. Overlooking Postoperative Care and Instructions

An anesthesiologist’s role doesn’t necessarily end after surgery. Overlooking postoperative care, such as monitoring recovery from anesthesia or providing follow-up instructions, can cause unanticipated complications like prolonged sedation or unmanaged pain.

Why It Happens:

  • Lack of coordination with other medical team members.
  • Underestimation of postoperative needs.

How to Avoid This Mistake:

Close collaboration with recovery room staff and clear communication about postoperative care plans are essential.


Why These Mistakes Matter

The consequences of anesthesiology errors can be life-altering for both the patient and their families. Additionally, such mistakes can have a lasting impact on the reputation and career of the anesthesiologist involved. By understanding these risks and implementing preventive measures, practitioners can elevate the standard of care they provide.


Final Thoughts

Anesthesiology is a highly specialized and demanding medical practice. While mistakes can happen, being proactive, thorough, and vigilant can minimize risks and improve patient safety. Continuous education, practice, and collaboration within the healthcare team are crucial steps toward preventing errors and ensuring the best outcomes for every patient.

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5 Creative Ways to Use Self-Storage for Urban Living

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Urban living often means sacrificing space for convenience. With apartments trending smaller and property prices higher, making the most of every square foot has become an art. Enter self-storage solutions—a flexible, practical way to optimize living arrangements. Here are five innovative ways to utilize self-storage units to improve your urban lifestyle.

1. Seasonal Storage

City dwellers rarely have the luxury of extra closets or attics. Self-storage units are perfect for storing seasonal items like winter coats, holiday decorations, or summer sports gear. Rotate these items in and out of your space as the seasons change to keep your apartment clutter-free. This approach helps you maintain a minimalist atmosphere without sacrificing functionality.

Benefit:

By freeing up your immediate living space from infrequently used items, you can enjoy a more open and organized environment without constantly feeling cramped.

2. Work-from-Home Setup Overflow

Remote work setups can quickly consume valuable real estate in your home. For those who need to switch between office and home environments or have additional work equipment, a storage unit becomes an extension of your workspace. Use it to keep items like extra monitors, sample products, or promotional materials safely stored yet easily accessible.

Benefit:

Minimizing the clutter in your living area helps boost focus and productivity while working from home.

3. Declutter for Small Businesses or Creative Hobbies

Urban entrepreneurs and creators often struggle with space limitations. Whether you sell handmade crafts, vintage clothing, or run an e-commerce business, self-storage units can serve as affordable inventory storage. Similarly, artists, musicians, and hobbyists can store supplies like canvases, instruments, or tools in a storage space rather than cramping their living areas.

Benefit:

Self-storage keeps your business or hobbies organized and allows you to scale without sacrificing precious home space.

4. Short-Term Transition Space

Moving in a city can be chaotic, especially with overlapping leases or temporary housing situations. A storage unit serves as a practical solution to bridge the gap, ensuring your belongings stay secure while you get your affairs in order. Whether you’re downsizing, renovating, or moving into a newly purchased home, this solution helps keep transitions smooth.

Benefit:

Using self-storage eliminates the need to overcrowd your temporary living setup or rush through an already stressful move.

5. Shared Space Optimization in Roommate Living

Living with roommates often means compromising on shared spaces. A self-storage unit can act as a neutral zone for shared or bulky items, like extra furniture or seldom-used appliances. This creates a more harmonious household without arguments about who gets to keep what and where.

Benefit:

Shared storage encourages cooperation and provides a fair solution for handling communal items in tight living arrangements.

Choosing the Right Self-Storage Unit

The key to maximizing self-storage lies in selecting the right unit size, accessibility, and security features to suit your specific needs. Start by determining what you need to store and look for facilities that offer convenient terms, such as month-to-month leases and climate control if needed.

Final Thoughts

In a busy urban environment, finding creative ways to enhance your living space while staying practical is essential. With options like seasonal storage, workspace overflow solutions, and temporary storage during transitions, self-storage unit rentals provide a reliable tool to elevate your urban lifestyle. Whether you’re a professional, creative, or simply someone who values space and organization, self-storage lets you make the most of city living without compromise.

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Joint vs. Sole Custody: What’s Right for Your Family?

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When custody decisions arise during or after a divorce or separation, parents often face the challenge of determining what arrangement will best serve their children. Two common types of custody arrangements include joint custody and sole custody, each carrying unique benefits and considerations. Understanding these options can empower parents to make informed choices that prioritize their family’s well-being.

Below, we’ll explore the differences between these two approaches, their advantages and disadvantages, and how to decide what’s right for your family.


Understanding Joint Custody

Joint custody means that both parents share responsibilities when it comes to raising their children, encompassing both legal and physical custody.

  • Joint Legal Custody: In this arrangement, both parents share the right to make key decisions about the child’s education, healthcare, and general welfare.
  • Joint Physical Custody: This involves the child spending a relatively equal amount of time living with each parent. This could mean alternating weeks, split weeks, or other balanced schedules.

Benefits of Joint Custody

  1. Encourages active involvement from both parents in their child’s life.
  2. Allows children to maintain meaningful relationships with both parents.
  3. Promotes co-parenting and shared responsibilities that reduce strain on one parent.

Challenges of Joint Custody

  1. Scheduling and logistics for equal time-sharing can be complex.
  2. Requires clear communication and cooperation between both parents.
  3. May be less feasible if the parents live far apart from each other.

Understanding Sole Custody

Sole custody involves one parent having the primary responsibility for the child’s upbringing, whether it’s sole legal custody, sole physical custody, or both.

  • Sole Legal Custody: One parent makes major decisions regarding the child’s life without needing agreement from the other parent.
  • Sole Physical Custody: The child resides primarily with one parent, and the other may have limited visitation rights.

Benefits of Sole Custody

  1. Provides stability and consistency, particularly in high-conflict situations.
  2. Reduces the potential for disagreements between parents on important decisions.
  3. Is simpler to manage when parents live far from one another.

Challenges of Sole Custody

  1. May limit the child’s relationship with the non-custodial parent.
  2. One parent bears the majority of the responsibility for the child’s needs.
  3. Can lead to feelings of exclusion for the non-custodial parent.

How to Choose What’s Right for Your Family

Every family’s situation is different, and determining whether joint or sole custody is the best fit requires balancing several factors. Here are some considerations to help guide the decision-making process:

1. The Best Interests of the Child

The primary focus should always be on what arrangement will best support the child’s physical, emotional, and psychological needs. Evaluate the child’s relationship with each parent, their age, and their preference (if they are old enough to have one).

2. The Co-Parenting Dynamic

Joint custody depends heavily on effective cooperation and communication. If both parents can maintain a respectful partnership despite the separation, joint custody can provide numerous benefits. However, if significant conflict or animosity makes collaboration impossible, sole custody may offer a more stable solution.

3. Geographical Location

Logistics play a significant role in custody decisions. For joint custody to work, parents typically need to live close enough to ensure consistent schooling and routines. Otherwise, sole physical custody with visitation from the non-custodial parent might be more practical.


The Role of Legal Guidance

Navigating custody arrangements can be emotionally taxing, but having experienced legal counsel helps to ensure the best outcome for the child and family. Attorneys can assist with mediating disputes, drafting custody agreements, and advocating for parents’ rights in family court.


Closing Thoughts

Whether joint or sole custody is right for your family depends on your unique circumstances. What matters most is creating an environment where your children feel safe, loved, and supported. While the terminology and formal agreements shape custody, the care and dedication of the parents will ultimately define the quality of their upbringing.

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